Media Summary: After 18 years of mastering traditional SEO, Ethan has been at the forefront of what is called AEO: Today I'm interviewing Nick Lafferty, Head of Growth at Profound, one of the innovators in Artificial intelligence is rapidly transforming how buyers research and evaluate
B2b Answer Engine Optimization Winning - Detailed Analysis & Overview
After 18 years of mastering traditional SEO, Ethan has been at the forefront of what is called AEO: Today I'm interviewing Nick Lafferty, Head of Growth at Profound, one of the innovators in Artificial intelligence is rapidly transforming how buyers research and evaluate AI is changing search—watch this video to know how to stay ahead. Generative search tools like ChatGPT and Google AI ... If you are wondering what AEO is, this 7-minute kickoff shows how to get cited in AI Overviews and ChatGPT before your organic ... You'll learn: The difference between SEO and AEO (
SEO is changing — and the next frontier is AEO:
